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Georgia – Tobacco Control – Sponge

To support governmental initiatives on tobacco control, the National Center for Disease Control & Public Health of Georgia ran a national TV campaign using the Australian ad “Sponge” in January-February 2010. As a result of the campaign, the number of the calls to the Quitline doubled while the ads were on air.

This resource was published by Vital Strategies on Feb. 2, 2015 and filed under Campaigns, Georgia, Tobacco Control.

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