Campaigns

This PSA highlights the dangers of secondhand smoke in a hospital setting.

This PSA highlights the dangers of secondhand smoke in an office setting.

This PSA was adapted from a Hong Kong ad and based on in-country message-testing results, the PSA ran for six weeks in summer 2009.

Brain is one of a series of ads entitled, Every Cigarette is Doing You Damage, originally created in Austraila.The 30-second PSA is designed to turn…

November 2015 campaign highlighting the new Smoke Free laws in Beijing.

November 2015 campaign in Beijing highlighting the dangers of secondhand smoke.

This PSA is designed to turn tobacco users’ thoughts about quitting into active quit attempts by showing the real health harms of tobacco use. “Tobacco…

The “Shame – Never Drink and Drive” campaign was adapted from an ad originally made in the Northern UK  and proved to be…

This PSA tells Robby’s story. Robby was a heavy smoker since elementary school, until being diagnosed with smoking-related laryngeal cancer in January 2014, when just…

This radio spot is one of three that aired on Radio Kwizera, Tanzania Broadcasting Corporation (TBC), and Clouds FM, for 15 weeks. The ad aims…