Indonesia

Bandung’s “Klik Biar Selamat” (Click for Safety) campaign implores vehicle occupants to fasten their seat belts to help prevent death and injury when a crash occurs.

The campaign prominently featured the stories of two tobacco victims and the number of the Ministry of Health’s national quit smoking telephone line (“quitline”). Initial analysis suggests that the number of daily calls to the national quitline doubled while the campaign was being broadcast.

In both countries, nearly one in five male deaths and close to one in ten female deaths (9.4 percent in the Philippines and 8.1 percent in Indonesia) are related to tobacco use. In Indonesia, over 53 million adults and more than 2 million children use tobacco each day. In the Philippines, over 15 million adults and more than half a million children use tobacco each day.

Vital Strategies congratulates the Mayor and the Head of the Department of Health of Bogor city on the launch of an innovative campaign to warn citizens about the dangers of tobacco and promote the city’s smokefree laws.

In 2015, houses along the Kali Code River in Yogyakarta were used as a promotion tool by one of the biggest Tobacco companies in Indonesia. Now, local residents have taken back the area, painting giant anti-tobacco murals onto the houses.

Vital Strategies has congratulated health advocates, artists and the people of Kali Code village, Yogyakarta, on the unveiling of “Show Your True Colors,” a community project to paint anti-tobacco graphic murals (designed by renowned graffiti artist Koma) throughout the village.