The “Shame – Never Drink and Drive” campaign was adapted from an ad originally made in the Northern UK and proved to be highly effective in influencing public attitudes and changing behavior. Bogotá launched this campaign in 2015, with a second wave in 2016. The campaign ran in coordination with enforcement activities.
Recent Videos

Colombia – Road Safety – Slow down for your family

Vietnam – Road Safety – Never Drink and Drive

Countering Criminalization with Public Health Vision

Ghana – Road Safety – Know and Follow the Speed Limits

Our 2024 Holiday Staff Video

Colombia – Road Safety – Slow Down for Christmas

Brazil – Road Safety – Do what you have to do without speeding

Kenya – Road Safety – Slow Down, Speeding Ruins Lives (Mary’s Story)

Kenya – Road Safety – Slow Down, Speeding Ruins Lives (Ruth’s Story)

Malaysia – Road Safety – The Story of Mr. Syafique